We are a squishy hybrid of sorts, a company that creates awesome stuff like an entertainment studio, connects to audiences like a media network, and thinks like marketers. We understand the worlds of both entertainment and brand, and are inimitably skilled at bringing those two worlds together.
We offer:
• a portfolio of pre-existing entertainment properties, spanning across all genres and platforms.
• a global network of field producers and content creators able to create broadcast-quality short-form brand documentaries and animation
• the ability to create customized episodic content for brands and networks that keeps audiences engaged and coming back for more
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L.C. CROWLEY Executive Producer / Director, Co-Founder: L.C. is a writer, director and producer with over a decade of non-traditional storytelling experience in film, advertising and multimedia entertainment. Prior to founding School of Humans, he was a creative consultant with J. Walter Thompson and McRae Communications. He was soon recruited by the renowned ad agency Luckie & Co and was given wide creative control to write and direct a myriad of award-winning projects for blue chip brands including AT&T, Little Debbie, and Mercedes Benz. L.C. was instrumental in the formation of their new branded entertainment arm, Luckie Underground Productions. |
| BRANDON BARR Head of Branded Content & Digital Media, Co-Founder: Brandon is a digital storyteller with a wealth of experience in the digital media, advertising and network broadcast worlds. Always intrigued and inspired by creating well-crafted and well-thought-out stories, Brandon became respected in the industry for his unique ability to take an idea apart and build something greater on a larger scale for such brands as Cartoon Network, Barclays, GE, WowWee, Intercontinental Hotels Group and Kodak. His campaigns have been recognized with awards from BDA, Promax, OMMA, Effie, Adobe MAX, ADDY, PRISM, Aster and AIGA SEED. |
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MARC SAVOIE Managing Director, Co-Founder: Marc provides the strategy and business grounding that the School of Humans creatives need to thrive. Previously responsible for business management, strategic planning and business development at such companies as J. Walter Thompson, McRae Communications, and The Martin Agency, Marc led national accounts ranging in size from $15 million to $40 million. Known as an exceptional brand strategist, he honed his innovative problem solving and brand marketing skills overseeing numerous successful integrated advertising campaigns for American Airlines, Sabre/Travelocity, MCI WorldCom, Coca-Cola, Edwin Watts Golf, and more. |
| MARK APEN Executive Producer / Head of Production: Mark is a well-respected producer, production manager and AD with over twenty years of experience in the Atlanta film and television industries. Prior to joining School of Humans, he was responsible for organizing, budgeting, scheduling and producing numerous productions for such major networks and brands as ESPN, Electronic Arts, Blue Cross/Blue Shield, Cadillac and Ford. An avid foodie and nature lover, Mark also worked on numerous episodes for such television shows as Food Network’s Feasting on Asphalt, a full season of Food Network’s Good Eats, and the fast-paced season finale of CBS’s The Amazing Race. |
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TOM LOFTHOUSE Development Executive: Tom is a broadcast television producer with over ten years of experience in television production, programming, and launching channels. He is an expert at developing new media integration and user-generated content. Prior to joining School of Humans, Tom helped launch Current TV UK, where he was the executive producer for an expansive slate of programming. Tom’s career also includes a position as Head of Programme Planning for Extreme Sports Channel and Sr. Director of Production at Revision3. |
| RICK SHAUGHNESSY Media Strategist: Rick is a veteran in the broadcast and digital media spaces, with decades of experience in cross-platform content strategies. Prior to becoming the media strategist for School of Humans, he completed a wide variety of initiatives for advertisers, agencies and entertainment media across every consumer touchpoint, as well as worked on the content initiatives of such major traditional and new media companies as BBC, AOL and EA Mobile. Rick has also created transmedia content extensions for Showtime’s Dead Like Me, Fox’s That 70s Show, and NBC’s The Apprentice. |
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